Whether you’re just starting to promote your business through social media or you’ve been at it for a while, you may ask, “How often should I post?” Suppose you currently share a few photos to Facebook per week, and update Google+, or LinkedIn, is this enough? Or are you underutilizing these social marketing channels?
These are questions that most businesses ask when trying to efficiently allocate time to social marketing.
I’ve included a helpful infographic below, provided by Buffer.com, which proposes ideal frequencies to post across a variety of social media platforms. You may not be utilizing all platforms listed, but these represent areas for future expansion.
Use this information as a guide, and feel free to contact us to chat, and for a free social media consultation. We’ll be glad to point you in the right direction!